Google AdsReportingOptimization

Shopping product health monitor

Recover Shopping traffic and revenue by finding product disapprovals and feed limitations that affect valuable inventory. Prioritize issues by likely commercial impact while separating feed health from campaign efficiency.

Requires

Google Ads

Google Ads account

Workflow example

Runs Daily at 09:00

Review the current state and recent Google Ads performance of products used by Shopping and retail Performance Max campaigns. Compare the latest 30 days with the previous 30 days and check product eligibility, status, issues, campaign participation, impressions, clicks, cost, conversions, conversion value, and relevant product attributes. Prioritize disapproved or limited products that previously generated traffic or value, widespread issue types, and important products with a sudden loss of impressions. Distinguish a Merchant Center or feed eligibility problem from low demand, bidding, budget, listing group exclusion, or poor campaign performance. Use readable product titles when available and include item ID only for identification. Report the issue, affected products, recent impact, likely owner, and exact feed, site, or account check needed. Limit detailed rows to the 50 highest-impact products, report broader issue counts when available, and state when API or row limits make coverage partial. Do not describe a product with no recent traffic as high impact without supporting evidence, and do not make account changes.

Example result

Saved to workflow history

Completed

Twenty-three products became ineligible after a price mismatch. Five generated 18% of Shopping conversion value in the previous 30 days and need immediate feed review.