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How to connect Google Analytics to Grok

Connect Google Analytics to Grok and ask about acquisition, landing pages, engagement, and conversions using the property you choose in Unfetch.

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Google Analytics
Unfetch
Grok

Grok gets the answer. Unfetch does the investigation.

Unfetch checks Google Analytics before it responds, so the recommendation is based on your account rather than a generic checklist.

  • Acquisition analysis

    Compare channels, campaigns, and source or medium performance.

  • Landing-page reporting

    Find pages gaining traffic, engagement, or conversions.

  • Conversion trends

    Explain changes in key events and conversion rates over time.

Which landing pages gained engaged users but lost conversion efficiency in the last 30 days?
  • Reviewing landing-page traffic and engagementCompleted
  • Comparing current and previous 30-day periodsCompleted
  • Checking conversion rates by landing pageCompleted
Unfetch

Three landing pages gained engagement but became less efficient at converting.

The measurement guide is the clearest issue: engaged sessions rose 18%, while conversion rate fell from 3.4% to 2.6%. Pricing gained traffic with flat high-intent conversions, and the GA4 audits article drew mostly first-time mobile visits.

Restore the measurement guide’s stronger call to action above the fold, shorten its mobile form, and compare conversion rate over the next 14 days.

Connect once, then ask naturally.

Unfetch gives Grok read-only reporting access to the Google Analytics property assigned to your brand.

Create free account
  1. 1

    Create an Unfetch account, add your brand, and connect Google Analytics.

  2. 2

    Choose the Google Analytics property Grok should be able to report on.

  3. 3

    Install Unfetch in Grok

    Add Unfetch as a remote MCP server in your client's integrations or tools settings, then complete OAuth authorization.

    Name
    Unfetch
    MCP URL
    https://unfetch.com/api/mcp
    Authentication
    OAuth
  4. 4

    Complete OAuth authorization, then ask Grok a specific question. Include the period, metrics, and decision you need to make.

Frequently asked questions

Bring Analytics into your next Grok conversation.

Connect your account for free and ask your first question.

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