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How to connect Google Search Console to Grok

Connect Google Search Console to Grok and investigate changes in organic clicks, impressions, click-through rate, rankings, pages, and queries.

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Google Search Console
Unfetch
Grok

Grok gets the answer. Unfetch does the investigation.

Unfetch checks Google Search Console before it responds, so the recommendation is based on your account rather than a generic checklist.

  • Search visibility

    Compare clicks, impressions, click-through rate, and average position.

  • Page and query analysis

    Find the pages and searches responsible for organic gains or losses.

  • Prioritized SEO actions

    Turn performance evidence into focused content and internal-linking improvements.

Which pages lost the most organic clicks in the last 28 days compared with the previous period, and what should I improve first?
  • Comparing page performance across 28-day periodsCompleted
  • Reviewing query clicks, impressions, and click-through rateCompleted
  • Checking position changes for declining pagesCompleted
Unfetch

Five pages lost 1,940 organic clicks, led by the measurement guide.

The measurement guide accounts for 61% of the decline. Impressions stayed nearly flat, but average position fell from 3.8 to 7.2 for attribution-related queries.

Refresh the guide around the declining attribution queries, update its title to match their intent, and add internal links from the three highest-traffic analytics articles.

Connect once, then ask naturally.

Unfetch gives Grok read-only reporting access to the Google Search Console property assigned to your brand.

Create free account
  1. 1

    Create an Unfetch account, add your brand, and connect Google Search Console.

  2. 2

    Choose the Google Search Console property Grok should be able to report on.

  3. 3

    Install Unfetch in Grok

    Add Unfetch as a remote MCP server in your client's integrations or tools settings, then complete OAuth authorization.

    Name
    Unfetch
    MCP URL
    https://unfetch.com/api/mcp
    Authentication
    OAuth
  4. 4

    Complete OAuth authorization, then ask Grok a specific question. Include the period, metrics, and decision you need to make.

Frequently asked questions

Bring Search Console into your next Grok conversation.

Connect your account for free and ask your first question.

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